About Program
This course will teach you everything you need to know about SEO. This course is meant to make you strong at SEO and inbound marketing. You will learn SEO techniques to optimize the websites and improve the visibility of your web pages for different search engines, especially for Google, Yahoo etc.
This course is for Entrepreneurs, Digital Marketers, Start-ups, Marketers, Influencers, Content Creators and Job Seekers.
Key Highlights
- Rank Your Website in Google search
- Learn How to use Google Search Console & Google Analytics.
- Create right SEO Content.
- Learn On-Page SEO
- How to correctly use SEO Keywords
- Create a very good SEO strategy for your business
- Rank almost any page in Google search
Prerequisite knowledge: An Internet Connection and basic understanding of HTML would be advantageous.
Curriculum: 17 lessons – 40 hours
- Understanding Search Engines
- How do search engine work?
- The importance of search engine rankings
- Introduction to organic and paid search results
- Keywords Research
- The significance of keyword research
- Tools and techniques for identifying relevant keywords
- Analyzing keyword competitiveness
- On-Page Optimization
- Optimizing website structure and navigation
- Creating SEO-friendly URLs
- Title tags, meta descriptions, and header tags
- Keyword placement and density
- Image optimization
- Off-Page Optimization
- Introduction to backlinks and their importance
- Link building strategies and best practices
- Social media signals and their impact on SEO
- Guest blogging and influencer outreach
- Technical SEO
- Website performance and speed optimization
- Mobile optimization and responsive design
- Site indexing and crawlability
- XML sitemaps and robots.txt
- Structured data and schema markup
- SEO Analytics and Reporting
- Monitoring website performance with Google Analytics
- Tracking keyword rankings and organic traffic
- Analyzing user behavior and engagement metrics
- Creating SEO reports and setting measurable goals
- Local SEO
- Understanding local search and its relevance
- Optimizing Google My Business profiles
- Local citation building and directory listings
- Managing online reviews and ratings
- Content Creation and Optimization
- Importance of high-quality content for SEO
- Content formatting and readability
- Internal linking and anchor text optimization
- User-generated content and social signals
- Setting up Google Search Console
- SEO Plugins and Extensions for Popular CMS Platforms
- Use SEO Tools
- Blog Post Marketing
- Press Release Marketing
- Introduction into Conversion Rate Optimization & Landing Pages
- Controlling Crawling and Indexing
- Black Hat and White Hat SEO Techniques
- SEO Strategy and Future Trends
- Developing an SEO strategy and implementation plan
- Staying updated with SEO algorithm changes
- Voice search optimization and AI-driven SEO
- Emerging trends in SEO and future possibilities
This Program is for
- Beginner’s with Little Knowledge of SEO
- Entrepreneurs, bloggers and website owners who want to grow through SEO
- Wants to become a SEO freelancers